Tomorrowland: what a festival really means

For the second time I was at Tomorrowland in Belgium, invited by Falk & Ross Europe. The main stage is so big and well thought out that you fall silent.

Falk & Ross means a warm team and open talks on equal terms, with customers from across Europe. Companies from the trade association VTTD were there too: a small world.

I was also there for the VTTD, to make contacts and show what goes into every shirt, cap and wristband. Real conversations, not Teams or Zoom.

Our industry is growing, and growing together. Textiles connect. Want to know how much lead time good festival merch needs? Just ask.